Welcome to the Guinness World Records Italian Show – a weekly video series which features the most astonishing, shocking and awe-inspiring record attempts from the seventh series of Italy’s Lo Show Dei Record.
 
In this week’s episode, two challengers take part in a head-to-head eating challenge as they battle it out for the record Fastest time to eat 500g of mozzarella.
 
 
Vittorio Noschese beats Antonio Sorrentino, managing to gobble up the enormous lump of Zizzona Battipaglia cheese in an incredible 1 min 38 sec.
 
The Italian food lover commented that his main goal was "to get into the records history eating the product of his city known throughout the world:  the mozzarella … It is a great honour, an enormous joy. I'm happy for this record.”
 
The rules for this title state that the entire 500 g of mozzarella must be eaten without the use of hands (i.e. the hands must remain behind the challenger's back).
 
Fastest time to eat 500g of mozzarella competitors on TV show
 
This record has since been broken by multiple record holder Ashrita Furman (USA) with a time of 1 min 34.44 sec in Jamaica, New York, USA on 12 April 2016. The cheese used in his attempt was Caseificio "Zi Teresa" from Italy.
 
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