A non-profit group which supports military service members and a fitness organisation have joined forces to break the Guinness World Records title for Most people performing a bodybuilding pose simultaneously.
A total of 803 people set a new record during the ‘Flex on the Mall’ event, a day-long fitness competition on the National Mall in the United States' capital, Washington DC, and organised by United Service Organizations (USO) and Flex Events HQ.
The record attempt was also part of the #Flex4Forcescampaign, which demonstrates America’s appreciation and commitment to service members and their families, and beats the previous record of 794 people achieve by Rutgers University in New Jersey, US on 28 September 2017.
In order to surpass the minimum, hundreds of USO supporters and event participants had to all hold a double bicep pose simultaneously for 35 seconds.
The #Flex4Forces campaign welcomed Americans to show their support for the nation’s service members by flexing their biceps on social media and inviting others to do the same.
The campaign, which began on 1 May in celebration of National Military Appreciation Month and continued through to Independence Day on 4 July, builds upon the USO’s mission to keep service members connected to family, home and country, and encourages all Americans to rally together as a “Force Behind the Forces"