You can choose the Priority Application service during the online application process when you first submit your application. If you decide you want to speed things up a bit later, you can switch to Priority Application at any time. If you choose the Priority Application option, your application will be reviewed within 5 working days. Normal application processing can take up to 12 weeks*.
To do this, please login to your Guinness World Records account, select the relevant application and click on Upgrade to Priority Application.
Once you have sent us your evidence, you can also purchase our Priority Evidence Review service to prioritise the review of the evidence and the approval of your record.
The Priority Evidence Review service is only available AFTER we have received your full evidence, and will ensure that your evidence is reviewed within 5 working days (waiting times are up to 12 weeks* for standard applications).
We currently accept 2 methods of payment for Priority Application and Priority Evidence Review: PayPal and Worldpay.
If you prefer to pay by bank transfer, please see details on how to do this on our invoices and payments FAQs page
Please note: our Priority Application service is not an individual consultative service and only speeds up the standard application process. Using the Priority Application process does not guarantee that your application will be successful, and we do not issue refunds if your application is unsuccessful.
*Please note - Our usual wait times are sometimes extended when we have larger than normal volumes of applications.
Please refer to our Current application waiting times page for the most up-to-date information.