For organisations
Please follow our Consultancy Services route
For individuals
For more information see our complete how to apply guide.
Once you have submitted your Standard Application, our dedicated Records Management Team at Guinness World Records HQ will review the application. If you have applied for an existing title, or for a new title that we find acceptable, we will make the Record Guidelines available to you via your online account, as well as the Guide to Your Evidence. This outlines the evidence you need to submit in order for Guinness World Records to assess the outcome of your record title attempt. This document will also include printable templates of documents to submit to us.
Visit our How to collect and submit evidence to get an idea of the evidence you need to provide as part of your record attempt.
All evidence must be submitted online. You can upload your evidence by logging into your account. Please do not send evidence to Guinness World Records by post as all file types are accepted online.
After this, our expert Records Management Team will assess your evidence. If your attempt is verified as successful, you will be eligible for one complimentary Official GUINNESS WORLD RECORDS™ Record-Holder Certificate to confirm your record-holder status!
Unfortunately we are unable to respond to letters, so please make an application online or check our contact page.
Please do not send us evidence before submitting an application and receiving your guidelines, as we will not be able to process it.
To enable us to continue to be a part of thousands of personal achievement journeys, we can only provide access to use services such as an official adjudicator through our fee-based Consultancy service.
Visit the business solutions section to learn more about the services they provide; if you would like to speak to a member of the Consultancy team, please select the option to Contact an Account Manager.
If you wish to break an existing record or set a new record, and want to view the guidelines, you will need to submit an online application first.
Each application for a new record title is reviewed individually by an expert and we are unable to tell you if your record can be accepted by email or phone.
If you need some ideas on what to choose, take a look at What Makes a Guinness World Records title? or explore our records showcase for inspiration.
Also visit our guide to evidence page to get an idea of the evidence you need to provide as part of your record attempt.
Please note, we cannot respond to postal enquiries.
We do not provide individual consultative services as part of the Self-service application. All Self-service application proposals must be made via our website by submitting an application.
Before suggesting a new record, please view What makes a Guinness World Records title?
If you are applying on behalf of a business, agency or non-profit organisation, you may be interested in our Record Consultancy Service.
Waiting times for a Self-service application can take up to 12 weeks.*
It can take up to 12 weeks* for us to assess your application and send you the guidelines for your record attempt.
Once we receive the evidence for your record attempt, it can take up to 12 weeks* for us to review your documentation and let you know if your record attempt has been a success.
If you need a speedier response, we advise that you use the Priority Application service which will speed the processing of your record application to just 5 working days. This is a paid-for service which costs £500 (in the UK) and $800 (in the US) for applications for existing record titles, and £650 (in the UK) and $1,000 (in the US) for applications for new record titles. You can select this service when submitting your application. If you have already submitted a Standard Application and decide that you want to upgrade to the Priority Application service, you can do so at any time. To upgrade please log into your account, click onto your record title. On the next page, click on ‘Upgrade to Priority’ and then follow the prompts.
Please note, using the Priority Application service does not guarantee that your application will be successful and we do not issue refunds if your application is unsuccessful.
Please note that the Priority Application service is only available to Standard Applicants. If you are applying on behalf of an organisation or brand, you can access a fast-tracked application and many other services through our fee-based Consultancy services. To learn more please visit the Business Solutions section of our website.
Visit our guide to evidence page to get an idea of the evidence you need to provide as part of your record attempt.
*Please note - Our usual wait times are sometimes extended when we have larger than normal volumes of applications.
Please refer to our Current application waiting times for the most up-to-date information.
At Guinness World Records we evaluate each application individually and endeavour to get back to you as soon as we can, but due to the volume of applications we receive, it can take up to 12 weeks* to process, so please bear with us.
If you have received notice that your application has been accepted you can then use your online account, to send us a message to enquire about your application progress. To access your online account, log in and select the relevant application and scroll to the bottom of the page to the correspondence box. Your message will be delivered directly to the Records Manager dealing with your application.
This facility is only available once your application has been accepted and your guidelines have been released to you and it can take up to 2 weeks* to receive a response.
If your application and enquiry is urgent,you may wish to upgrade to the Priority Application service.
You can also check on the status of your application, update your profile details and application information, by logging into your account.
We receive almost 1,000 applications every week and sometimes experience delays. In the unlikely event you have not received a response from us within 12 weeks* of submitting your application, please contact us with your application ID, registered email address and proposed record title. Our Customer Service team will be able to look into this for you.
*Please note - Our usual wait times are sometimes extended when we have larger than normal volumes of applications.
Please refer to our Current application waiting times for the most up-to-date information.
Guinness World Records receive over 50,000 record applications a year - that's almost 1,000 applications every week!
Due to the consistently high volume of applications we receive, the waiting times for a response to a Self-service application can be up to 12 weeks*.
Once we receive the evidence for your record attempt, it can take up to 12 weeks* for us to review your documentation and let you know if your record attempt has been a success.
*Please note - Our usual wait times are sometimes extended when we have larger than normal volumes of applications.
Please refer to our Current application waiting times for the most up-to-date information.