PR & Marketing Campaigns

Record breaking has the power to propel a marketing or PR campaign to new heights, creating show-stopping photo opportunities, unmissable news stories and unforgettable memories that audiences will love to share.

We will help you integrate your marketing messages and brand values into the record attempt to create your own unique, record-breaking moment.

 largest gathering of women dressed as brides
people holding emojis

What to expect

With over 60,000 titles on our database, record breaking is highly versatile and can be used to amplify a wide variety of campaign purposes such as anniversary celebrations, product launches or fundraising.

Record attempts can take place on-site or online, giving you the opportunity to reach local or global audiences.

Our team of record experts will help you find the perfect record to meet your campaign objectives and are on hand to offer advice and creative ideas at each stage of your record-breaking journey.

We really wanted to create a campaign that was as world class as the Olympic and Paralympic Games, and Guinness World Records was the perfect fit.

— Martine Ainsworth-Wells, Marketing Director at London & Partners

We strived hard and always aimed to produce the world’s best battery. Because of this effort, EVOLTA has continuously been the world’s No.1 for seven years since being first certified by Guinness World Records. I want to express my pleasure in Panasonic achieving our Guinness World Records titles, and my deepest gratitude to all the members of our team who were involved in the making of EVOLTA

— Mitsutoshi Shigeta, Energy Device Business Division Director at Panasonic Corporation Japan

Thanks for being so officially amazingly great to work with. It’s been a real pleasure all the way along. Thank you from me for making it hopefully the biggest and most successful St Patrick’s Day’s ever.

— Mark Jarman, Guinness Global Marketing Manager at Diageo

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Ready to make your mark in record history?